LONDON--(BUSINESS WIRE)--Technavio’s latest research report on the global casino gaming market provides an analysis on the most important trends expected to impact the market outlook from 2017-2021. Technavio defines an emerging trend as a factor that has the potential to significantly impact the market and contribute to its growth or decline.
LONDON-(BUSINESS WIRE)-Technavio has been monitoring the online gambling market and it is poised to grow by USD 114.21 bn during 2020-2024, decelerating at a CAGR of over 11% during the forecast.
Ujjwal Doshi, a lead analyst from Technavio, specializing in research on gamingsector says, “The exponential growth in the smartphone and tablet market is further expected to influence the growth of the global online casino gaming market during the forecast period.”
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The top four emerging trends driving the global casino gaming market according to Technavio media and entertainment research analysts are:
Shift in consumer gambling habits
There has been a significant change in consumer behavior in the global casino gaming market. The increase in the popularity of gambling apps and social gambling are the major factors expected to propel the growth of the market during the forecast period. Vendors are leveraging the growth in internet using population and increasing adoption of mobile devices to develop innovative social gambling games. The number of people participating in social gambling is increasing because they are motivated to compete with friends and can interact with each other through games. Moreover, these gaming platforms offer user-friendly gameplay, and game tournaments.
In addition, the increasing adoption of the free-to-play model of social gaming across the globe is likely to drive the market growth during the forecast period. The model does not generate revenue directly as it does not charge a participation fee. Instead, it charges for virtual goods that players purchase to access the advanced features of a game or to gain an edge over their competitors.
Changing marketing strategies
An increasing number of vendors are trying to tap into the mobile and online environments to reach a larger audience, which is expected to propel market growth during the forecast period. The challenge for these marketers will be to reach their customers through mobile and social media in a personalized and non-intrusive way. As a high proportion of mobile users are millennials who try to skip advertisements, marketers will need to create content that is informative as well as entertaining.
“Among the plethora of marketing options available in the current age of internet, direct mail continues to be the most used technique of marketing, adopted by the casino gaming market” says Ujjwal.
Increasing association with hospitality sector
Casinos are a source of luxurious entertainment for people who have disposable time and income. However, casinos are the primary attraction of a city and they are popular for their games and rewards and not for the hospitality they offer. To expand their business, casino operators are looking for alternate methods to increase their customer base and attract a younger audience. One such method is an association with the hospitality sector.
Casinos are trying to integrate their businesses with major luxury hotels to increase their customer base. Casinos are placing slot machines at restaurants, bars, and other places to attract customers. This will increase the value of these places. With the addition of small casinos to major hotels, the reach of casino games is likely to increase further.
Increased penetration of international credit and debit cards
The biggest challenge of online gambling market is the legal issues with different countries. Several countries permit land-based casino gaming because it promotes tourism. However, the US and countries in the Middle East are extremely strict about online casino gaming. Online casino gaming cannot be banned completely as users can access foreign websites with a proxy server and gamble easily with an international credit or debit card.
Governments do not ban these websites permanently because they assume that individuals who engage in such activities are educated to know the consequences or are financially well off to be adversely affected by gambling losses.
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Online Gambling & Betting Market 2020-2026
New Study Reports “Online Gambling & Betting Market 2020 Global Market Opportunities, Challenges, Strategies and Forecasts 2026” has been Added on WiseGuyReports.
Report Summary:-
The Global Online Gambling & Betting MarketReport 2020-2026 (Forecast Period) Offers An In-Depth Study Of Market Growth Factors, Future Evaluation, Country-Level Analysis, Online Gambling & Betting Market Distribution, And Competitive Landscape Study Of Significant Industry Players. Every Segment Of The Global Online Gambling & Betting Market Is Extensively Assessed In The Research Report. The Segment Analysis Offers Critical Opportunities Available In The Global Online Gambling & Betting Market Through Leading Segments. The Regional Study Of The Global Online Gambling & Betting Market Helps Readers To Attain A Thorough Understanding Of The Developments Of The Different Geographic Markets In Recent Years And Also Going Forth. In Addition, The Report Provides A Comprehensive Overview Of The Vital Dynamics Of The Global Online Gambling & Betting Market, Including Market Influence And Market Effect Factors, Drivers, Threats, Constraints, Trends, And Prospects. The Research Study Also Contains Other Forms Of Analysis, Such As Qualitative And Quantitative.
Under COVID-19 outbreak globally, this report provides 360 degrees of analysis from supply chain, import and export control to regional government policy and future influence on the industry. Detailed analysis about market status (2015-2020), enterprise competition pattern, advantages and disadvantages of enterprise products, industry development trends (2020-2025), regional industrial layout characteristics and macroeconomic policies, industrial policy has also been included. From raw materials to end users of this industry are analyzed scientifically, the trends of product circulation and sales channel will be presented as well. Considering COVID-19, this report provides comprehensive and in-depth analysis on how the epidemic push this industry transformation and reform.
In COVID-19 outbreak, Chapter 2.2 of this report provides an analysis of the impact of COVID-19 on the global economy and the Online Gambling & Betting industry.
Chapter 3.7 covers the analysis of the impact of COVID-19 from the perspective of the industry chain.
In addition, chapters 7-11 consider the impact of COVID-19 on the regional economy.
Key players in the global Online Gambling & Betting market covered in Chapter 4:
Paddy Power Betfair PLC
Everest Poker
Kindred Group
Zynga
Stars Group
William Hill PLC
Amaya Inc
Kindred PLC
GVC Holdings PLC
Aristocrat
Ladbrokes Coral Group PLC
888 Holdings PLC
GSN games
IGT
Playtika
Fortuna Entertainment Group
NetEnt AB
Full Tilt Poker
Playtech PLC
Party Poker
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Market Dynamics:-
The report also examines the several volume trends, the pricing history, and the market value in addition to understanding the key dynamics of the Online Gambling & Betting market. Several future growth drivers, challenges, and opportunities are also analyzed to obtain a better view of the industry.
In Chapter 11 and 13.3, on the basis of types, the Online Gambling & Betting market from 2015 to 2026 is primarily split into:
Poker
Casino
Social Gaming
Lottery
Bingo
Sports Betting
Fantasy Sports
In Chapter 12 and 13.4, on the basis of applications, the Online Gambling & Betting market from 2015 to 2026 covers:
Desktop
Mobile
Tab
Geographically, the detailed analysis of consumption, revenue, market share and growth rate, historic and forecast (2015-2025) of the following regions are covered in Chapter 6, 7, 8, 9, 10, 11, 14:
North America (Covered in Chapter 7 and 14)
United States
Canada
Mexico
Europe (Covered in Chapter 8 and 14)
Germany
UK
France
Italy
Spain
Russia
Others
Asia-Pacific (Covered in Chapter 9 and 14)
China
Japan
South Korea
Australia
India
Southeast Asia
Others
Middle East and Africa (Covered in Chapter 10 and 14)
Saudi Arabia
UAE
Egypt
Nigeria
South Africa
Others
South America (Covered in Chapter 11 and 14)
Brazil
Argentina
Columbia
Chile
Others
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Major Key Points from Table of Content:
1 Report Overview
1.1 Study Scope
1.2 Key Market Segments
1.3 Regulatory Scenario by Region/Country
1.4 Market Investment Scenario Strategic
1.5 Market Analysis by Type
1.5.1 Global Online Gambling & Betting Market Share by Type (2020-2026)
1.5.2 Poker
1.5.3 Casino
1.5.4 Social Gaming
1.5.5 Lottery
1.5.6 Bingo
1.5.7 Sports Betting
1.5.8 Fantasy Sports
……
4 Players Profiles
4.1 Paddy Power Betfair PLC
4.1.1 Paddy Power Betfair PLC Basic Information
4.1.2 Online Gambling & Betting Product Profiles, Application and Specification
4.1.3 Paddy Power Betfair PLC Online Gambling & Betting Market Performance (2015-2020)
4.1.4 Paddy Power Betfair PLC Business Overview
4.2 Everest Poker
4.2.1 Everest Poker Basic Information
4.2.2 Online Gambling & Betting Product Profiles, Application and Specification
4.2.3 Everest Poker Online Gambling & Betting Market Performance (2015-2020)
4.2.4 Everest Poker Business Overview
4.3 Kindred Group
4.3.1 Kindred Group Basic Information
4.3.2 Online Gambling & Betting Product Profiles, Application and Specification
4.3.3 Kindred Group Online Gambling & Betting Market Performance (2015-2020)
4.3.4 Kindred Group Business Overview
4.4 Zynga
4.4.1 Zynga Basic Information
4.4.2 Online Gambling & Betting Product Profiles, Application and Specification
4.4.3 Zynga Online Gambling & Betting Market Performance (2015-2020)
4.4.4 Zynga Business Overview
4.5 Stars Group
4.5.1 Stars Group Basic Information
4.5.2 Online Gambling & Betting Product Profiles, Application and Specification
4.5.3 Stars Group Online Gambling & Betting Market Performance (2015-2020)
4.5.4 Stars Group Business Overview
4.6 William Hill PLC
4.6.1 William Hill PLC Basic Information
4.6.2 Online Gambling & Betting Product Profiles, Application and Specification
4.6.3 William Hill PLC Online Gambling & Betting Market Performance (2015-2020)
4.6.4 William Hill PLC Business Overview
4.7 Amaya Inc
4.7.1 Amaya Inc Basic Information
4.7.2 Online Gambling & Betting Product Profiles, Application and Specification
4.7.3 Amaya Inc Online Gambling & Betting Market Performance (2015-2020)
4.7.4 Amaya Inc Business Overview
4.8 Kindred PLC
4.8.1 Kindred PLC Basic Information
4.8.2 Online Gambling & Betting Product Profiles, Application and Specification
4.8.3 Kindred PLC Online Gambling & Betting Market Performance (2015-2020)
4.8.4 Kindred PLC Business Overview
4.9 GVC Holdings PLC
4.9.1 GVC Holdings PLC Basic Information
4.9.2 Online Gambling & Betting Product Profiles, Application and Specification
4.9.3 GVC Holdings PLC Online Gambling & Betting Market Performance (2015-2020)
4.9.4 GVC Holdings PLC Business Overview
4.10 Aristocrat
Continued…..
NOTE : Our team is studying Covid-19 and its impact on various industry verticals and wherever required we will be considering Covid-19 footprints for a better analysis of markets and industries. Cordially get in touch for more details.
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